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When it comes to baby clothes shopping, we all look for the finest and the purest organic cotton for our little ones. Often, we assumed the whiter the cotton, the purer it is. Well, think again - not all cotton is white!

Some cotton breeds naturally grow in different hues, such as brown, green, or even red. Since they don’t require any bleaching or dyeing, they are called “Naturally Coloured Cotton”. Contrary to our common belief that coloured cotton contains impurities, this breed of cotton has natural properties that are suitable for newborn skin.

Did you know that not all cotton is white!

Here's why we LOVE naturally coloured cotton Why use naturally coloured cottonWhy use naturally coloured cotton

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    It's 100% ORGANIC!

    No man-made fertilizers or harmful pesticides were used during the cotton-growing process. Keeping it all natural!

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    It's SAFE!

    The garments do not contain any bleach or chemical dyes - perfect for newborns and infants with sensitive skin.

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    Like we said, no dyes, bleach, chemical fertilizers or pesticides are used. Hurray for Mother Nature!

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    It's got SUN PROTECTION!

    Studies show that naturally coloured cotton provides stronger protection against the harmful UV rays. Yay for built-in sunblock!

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    Not all cotton is created equal! We work with a higher quality cotton that gives a softer feel, making sure your baby wrapped up warm and cozy.

Shop our organic baby clothes now

All clothing listed as organic are tested and certified by either one or a combination of these three bodies:

organic textile logos

100% of our organic cotton clothes contain at least one of the certified labels above. We focus on creating a wardrobe of quality, comfortable and smart-looking baby wear without compromising textile safety or sustainability.

Click here to shop our organic collection!


CIGOGNE BéBé cares about your baby, and the world he or she will inherit. That’s why we try to keep our production process as environmentally friendly as we can. Besides creating products with organic, naturally coloured cotton, CIGOGNE BéBé also try to use cotton as much as possible. Our fabric dyes only contain gentle chemicals that are eco-friendly, our resin buttons are recyclable, and our packaging is made out of 100% recycled paper. You can read more about these features here.

CIGOGNE BéBé strongly recommends to you our naturally colored cotton. Naturally coloured cotton is cotton that has been bred to have colors other than the yellowish off-white typical of modern commercial cotton fibers. Colors grown include red, green and several shades of brown. The cotton's natural color does not fade. Yields are typically lower and the fiber is shorter and weaker but has a softer feel than the more commonly available "white" cotton.

Which baby products are essential for the first year? Here's a list of the main things you'll need to clothe, move, and feed your baby, as well as give him a safe place to sleep and explore. If you want to go beyond the basics, check out this list of product "extras" that can make the first year easier. You'll find specific information about the supplies you need in the first six weeks and what to put on your baby registry, too.